不到展会如何利用海外社媒开发
之所以选择社媒运营服务这个行业，正因为我意识到linkedin，facebook在B2B买家中的应用率。
1：可以根据目标市场买家类型筛选：
retailers importer wholesaler distributor importing distributing
2：还可根据每家目标客户内部职位筛选：
CEO OR Owner OR director OR manager OR buying OR business
图中，在德国的展会，不只是可以清晰可见当地的参展品牌商，更能通过展会主办方联系到加入了展会活动中的11000人。
而且，支持按区域筛选，按职位筛选，按产品种类筛选
没错，没有到展会，你就可以轻松开发展会上的客户；
而这些，你需要先有背景，企业的facebook,linkedin公司主页需要先完善好哦，在没有打好基础之前，不要惊扰到目标客户；
通过LinkedIn领英|Facebook功能开发展会客户
locations、买家Activity、买家Experience买家Skills、Recommendations、Interests下的companies、Interests下groups
展商一般在展会前都会提前建好群，通过主办方及参展商名录KP可查询；
展会主办方在官网上都会提前建立Events，提前加入
locations展会周边城市；公司主页，查看同行推荐有哪些？company size选择目标客户规模；Industry行业
facebook群定位；转发公司主页及个人优质的post；facebook events
利用Facebook,LinkedIn做海外拜访邀约
展会后和直接出国拜访是一样的，都是为了地推做邀约
通过地区搜索
搜索展会附近的市场，这里我有写过结合软件开发 链接中有详细的介绍，建议把拜访目的地周边300公里的买家全部搜索，然后先用社媒熟悉起来，再拜访会效果更好。
挖背景了解企业负责人
通过领英，提前了解每一个负责人的信息。预约拜访
定位客户类别
比如说，是商超，还是进口商，品牌商，或是批发商，代理商等；
挖价值
在领英上挖价值，商业模式，商业建议，挖出价值就会越来越多。挖的多越的时候就可以用到其它的客户身上。
挖价值，推产品，就是地推的核心
9月13日|社媒开发展会资源|线上直播分享
社媒开发展会资源直播分享，无论是否到达展会，都是可以利用linkedin,facebook开发展会资源的！
分享时间是9月13日晚上19：00-20：20 （需提前进群，WX：Dazongshi98）
分享内容：
1.在领英和Facebook上建立联系和预约展会
2.利用Google map搜索周边行业买家
3.利用社媒提高与客户的熟悉度，提前认识决策人
4.展会邀约邮件+社媒post，通过率直线上升
5.展中与社媒结合，将展会效果放大，展后客户地堆结合社媒邀约负责人
6.不到展会，如何利用社媒开发决策者(CEO OR Owner OR director OR manager OR buying)
7.利用社媒渠道做广交会展前邀约
大宗师网络主营：
1：linkedin,facebook公司主页代运营，从2020年1月开始一直未变，是非常专业的B2B社媒运营公司
2：此外，合作客户还有非常系统的线下社媒开发培训（帮助企业培养社媒渠道外贸开发人才）
3：外贸搜索软件搜索全球客户结合社媒开发
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