一、领英公司主页概览
领英公司主页让您能够探索自己感兴趣的公司、获取公司最新动态和行业新闻并了解新的工作机会。
通过一家公司的公司主页,您将获得以下信息:
1. 该公司的概括性介绍及专注领域、规模、网站网址、所在行业等基本信息;
2. 该公司的各种最新动态,如公告、产品发布及行业新闻;
3. 与该公司建立联系的朋友和同事
4. 展示业务各个方面的产品专区
5. 链接到子公司或相关公司的附属公司主页
如需查找某个公司主页,只需在领英首页顶部的搜索栏中输入公司名称,然后在出现的下拉列表中点击相应的公司名称。如果在领英上关注了一家公司,就可直接在首页动态汇总中查看其最新动态。
一些公司主页也可能有“企业生活”和“职位”标签页,以通过个性化的方式让您了解他们的公司文化和工作机会。
如果您是公司主页的管理员,则可以随时编辑主页和发布企业快讯。
二、创建公司主页
点击界面右上角的Work下拉图标,最下面即创建公司主页。
创建成功之后,你可以上传主页图片和公司简介,可以在主页发布产品,每次一张图代表一款产品,然后贴上产品规格信息,发布。也可以创建产品专区,一种产品创建一个专区,完善专区主页信息,在里面更新产品。主页只需要上传你们公司热卖的产品就行,有时间就更新几款产品。
三、怎样利用我们的公司主页找到客户?
在你的个人档案那里写上公司英文名和职位,职业概述那里贴上公司简介和网址和领英主页地址,这样你的联系人就能看到你公司,就会去你的领英公司主页看看。另外,客户搜索行业名产品名或者你所在城市名去搜索公司,就有可能看到你的领英公司主页。
公司主页上面有个followers,有人看了主页并对产品感兴趣时,就会点击follow成为followers。所以这里面有我们的潜在客户,而且更精准。这个followers里面的人只有公司主页的创建者才能看到,所以我们可以放心大胆的去看到这些潜在客户并且Connect了。
另外,这个followers的人数越多,当客户搜索行业英文名或者产品名去找供应商时,你的行业和产品完全匹配而且关注你主页的人数很多,排在其他公司前面,这样客户就能在前几页看到你们主页,增加你公司的曝光率和点击率。
四、创建Groups
我们可以有目标性地将好友组织在一个group里,在里面适当分享一些行业知识和产品视频,并在里面积极热心的回答别人的问题。Group经营好了,会有人主动找你或者主动加进来的,他们往往都是些很好转化的潜在客户。
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