一、高质量设计职业档案
领英职业档案是职场人士着陆页,供您管理您独特的个人品牌。您可以通过职业档案展示您的职业经历和成就,是向大家介绍自己、打造个人品牌的好方式。领英职业档案可以展示出普通简历难以体现的个性魅力。
我们提供多种功能,让您充分利用您的职业档案或其他会员的职业档案,助您达成目标,完整的职业档案能帮助您找到机遇。
通过管理职业档案中显示的信息,最大限度地发挥您的帐号价值,打造与众不同的个人品牌。
1. 使用网页版的领英,并且界面语言要切换为英文;
2. 领英是职业人的社交平台,所以人与人之间的相互认识、了解和信任是无比重要的,你的领英档案资料就像是你的个人简历,是别人了解和信任你的最佳渠道。所以,领英开发客户第一步,请从完善档案资料做起。
二、高质量的档案资料会给你带来什么?
1. 提高好友通过率甚至驱使潜在客户主动加你为好友,一份完善的资料容易让客户充分了解你,了解你的公司和所做产品,并且产生信任感;
2. 提高好友数量和质量,档案资料完善得好,领英给你推荐的People you may know,会更精准。
三、完善档案资料的注意事项
1. 档案资料的完善是有质量要求的:LinkedIn支持个人资料页面供搜索引擎建立索引。所以,务必在我的公司、我的网站等中将网站URL准确完整地填入;
2. 另外,个人资料要注意突出公司业务核心,要找到一个最能够代表你们产品或服务的关键词, 在资料中想办法多让这个关键词完美自然的嵌套进去,要嵌套地合情合理,不要盲目的铺垫造成阅读障碍!(例:资料中的Headline(职称),为了嵌套关键词,我建议大家不要光写职称,可以试试“ 职称+公司名”,因为Linkedln的搜索排名会抓这一块的信息,所以关键词的出现很重要!假如我是一名Marketing Manager,所在公司是做textile testing machine的,公司名为TESTEX Equipment Ltd,那我的Headline就可以写成Marketing Manager – TESTEX Textile Testing Equipment Ltd。)
3. 对于职场新人来说,在资料完善的时候,要学会适当的借鉴和编造!职称、工作经历等要尽量丰富详细一点,这样别人才会信任你愿意跟你联系。比如你是一名普通的外贸业务员,那你完全可以写成外贸主管或者外贸经理;
4. 将个人资料设置为“全部公开”,如果你想让客户主动联系你的话,千万别忘了这点;
5. 其他的比如语言能力、专利、志愿者经历等,最好能完善的都完善,完善程度越高越好。
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